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Market research in Italy

Get to know your future market and potential new Italian customers by conducting a market research in Italy. Based on the market research you are going to have an idea who your potential Italian customer is. Learn about the existing Italian market and know what new market entry strategy is best for your business. With the results of the market research you can create the best business plan for international expansion to Italy. Research customers’ needs and preferences, market information, industry demographics, know your competitors and discover difficulties and international business opportunities. Your chances of success are going to improve greatly by conducting an international market research in Italy.

Market research business expansion to Italy

Primary and secondary research

We can help you with the Primary Market Research and the Secondary Market Research. In the Primary research we will conduct a research of your actual potential new Italian client or potential target group and interact with them accordingly. This can be done by a group survey or an in-depth interview of a small group of people. In the Secondary research, we will mainly use research conducted by third parties, for example public sources, commercial research or educational institutions. Based on these research on your specific market we will summarize most recent extensive results for your market.


"The crucial first step is the market research"

Let us help you to prepare your business expansion to Italy. The market research is in most cases the first and the crucial step to begin your expansion. Get a clear view of your industry demographics, customer needs, online meeting places, competitors, social media and much more. Based on this information you can create the best go-to-market strategy and start your expansion flying and saving time and money doing it. Contact us now for more information and pricing.

Start your new market entry with a market research